Linda Day Harrison is the founder of theBrokerList.com, an interactive, collaborative community of CRE brokers and other professionals. Today they discuss Linda's experience in Real Estate as technology was becoming a major part of the industry, how she was able to build a tech company without any technical experience, the importance of building relationships both in-person and online, and how theBrokerList has impacted deals in the industry. Enjoy!

(01:56) — Linda’s Start in Real Estate
(04:17) — How did you market your properties to brokers before the technology we have now?
(10:45) — How did the idea for theBrokerList come about?
(16:06) — How did you get started building the tech side of theBrokerList?
(19:13) — How many brokers are on the list today? How do you continue to grow it?
(20:23) — How has theBrokerList grown beyond just being a list?
(22:17) — Linda's Deals & Experiences as a Result of theBrokerList
(25:27) — Looking back, what would you have done differently?
(28:08) — The Importance of Both Technology-Based Relationships and In-Person Relationships
(32:41) — What info has stood out from your community marketing discussions throughout COVID?
(34:38) — What are your thoughts on office use in the next year or so?
(38:45) — How do you keep theBrokerList's tech up to speed without a full-time tech team?
(41:28) — What is your ultimate goal for theBrokerList?
(43:06) — Do you think about how your business is valued?
(45:53) — What’s the best advice you’ve ever been given?
(47:47) — What’s the best book you’ve ever read?
(49:04) — How can people reach you and find theBrokerList?

(Originally Aired on 08/26/2020)

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