Michael is CEO of Girdley Enterprises, LLC, a diversified holding company of 11 businesses.
In this episode Chris & Michael discuss:
- Becoming a creator and the business of creating
- How he has built a hold-co and keeps everyone accountable
- How he takes a business from idea to a running business
- Why he wants to focus on BIG ideas
Key Takeaways:
0:00 - Intro
0:46 - Sudden Deafness & insights into Girdley’s Persona
5:25 - Why have you chosen to spend so much time building your presence online?
9:03 - What makes for great content on Twitter?
10:40 - How much time is spent on your threads and writing?
16:04 - Building a media team
22:16 - Twitter’s change under Elon
26:29 - Girdley on changing his Twitter strategy
28:31 - Has LinkedIn translated well for you?
32:36 - How are you able to stay on top of so many moving parts?
36:30 - What do you fail at?
37:52 - Do you teach the EOS or hire someone to implement it?
41:00 - What does your Chief of Staff do?
45:09 - Was there a pivotal moment when you realized where you were the strongest in your role?
46:41 - What do you mean when you say you only want to work on “big” things?
48:34 - What is your process from formulating an idea, to launching, to stepping back?
56:09 - Are you still involved in VC?
57:06 - How do you approach capital allocation in your HoldCo?
59:38 - What happens when you’re not aligning with a CEO?
1:01:39 - Are there best practices for incentivizing a CEO?
1:02:48 - What is a Holding Company?
1:06:17 - Why did you decide to create a course?
1:10:34 - How do you approach distribution and scaling content?
1:12:05 - How do you see the 4th quarter of your career playing out?
1:14:05 - Why have you chosen podcasting as a medium?
Additional Resources:
👉 Girdley on Twitter: https://twitter.com/girdley
👉 The Complete HoldCo Course: https://holdco.girdley.com/
👉 All of Michael's Links: https://links.girdley.com/
👉 Traction by Gino Wickman: https://bit.ly/3JZAata
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The FORT Podcast with Chris Powers is a place where you can find meaningful conversations about entrepreneurship, real estate, investing, and more.
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